Stop the destruction of our ocean depths!
The project
Bloom is an association that has been working since 2004 to preserve our marine environment via an approach combining scientific mediation and awareness raising.
A poster campaign against deep-sea fishing
In 2013, when a bill to ban deep-sea bottom trawling was presented to the European Commission, the association decided to increase awareness of this cause among the general public via a poster campaign at Gare du Nord in Paris, a station many travelers and EU parliamentarians pass through to get to Brussels.
A ban on trawling
The Akuo Foundation backed this initiative by organizing roundtables with MEPs, politicians and international researchers, and then by financing the creation of two large tarpaulins strategically displayed at Gare du Nord for a month. Although the initial bill was not passed, in 2016 the European Commission at long last prohibited deep-sea bottom trawling in protected European waters below 800 meters, which represents 12% of the continent’s waters.
Since then, the Akuo Foundation has been regularly working alongside Bloom, notably by organizing fund-raising campaigns or relaying campaigns and the lobbying of the general public.
3
millionsof people exposed to Bloom’s 2013 poster campaign at Paris Gare du Nord
110
m²size of the tarpaulins financed by the Akuo Foundation within the framework of the poster campaign